My media product attracts a female audience because of the subject of love. Generally, women are more in touch with their feelings and most girls like a good love story; so instantly with the genre of my media product I have attracted one gender.
The plot is another way of addressing my target audience. If my target audience can not relate to the plot, then they will think it is not worth watching, they will want to watch something that they are interested in. Therefore I have created a plot which I know women will be able to relate to (especially younger women).
I have also made the other main character ( Rocco, male character) attractive and when the target audience see a picture of the film, they will want to see it because they want a glimpse of an attractive actor.
